Close More Deals.
Without Losing Track
of a Single Lead.
PenoCRM is the intelligent CRM built exclusively for real estate agents and brokerages — automating follow-up, managing transactions, and turning your pipeline into a deal-closing machine.
AI activity feed, deal stages, and revenue forecasts
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Trusted by leading real estate teams & brokerages
"PenoCRM completely transformed how our team handles leads. The AI follow-up alone saved us 15+ hours a week and our closing rate jumped by 31% in just two months."
"We handle 180+ transactions a month. PenoCRM is the backbone of our entire operation. The automation is flawless and the AI insights help us prioritize the hottest leads instantly."
Old CRM vs PenoCRM
Stop wasting hours on manual tasks. See how PenoCRM replaces outdated, fragmented workflows with intelligent automation.
Leads scattered across spreadsheets, notes, and email threads
Manual follow-up reminders that fall through the cracks
No visibility into where each deal stands in your pipeline
Generic mass emails with zero personalization or timing
Team members duplicating work and missing hot opportunities
Commission tracking done manually in disconnected spreadsheets
All leads, contacts & history unified in one intelligent platform
AI-powered drip campaigns follow up automatically — 24/7
Visual pipeline gives real-time deal status at a glance
Hyper-personalized messages sent at exactly the right moment
Smart lead distribution routes hot leads to the right agent instantly
Automated commission reports with projections and deal analytics
Everything You Need to Dominate Your Market
Every feature is purpose-built for real estate professionals who want to grow faster, close smarter, and work less.
AI Lead Intelligence
Our AI scores, qualifies, and prioritizes every incoming lead in real time — so you always know who to call first.
AI-PoweredVisual Deal Pipeline
Drag-and-drop pipeline gives you a crystal-clear view of every deal stage. No lead ever falls through the cracks again.
PipelineAutomated Drip Campaigns
Pre-built and fully custom sequences for buyers, sellers, and past clients. Engage leads at the right time — automatically.
AutomationOmni-Channel Messaging
Send and receive WhatsApp, SMS, and email from one unified inbox. Every conversation is auto-logged to the contact.
MessagingTransaction Checklists
Customizable step-by-step transaction checklists keep every deal moving. Trigger automated emails when tasks are completed.
TransactionsCommission & Analytics
Track your pipeline value, commissions, and team performance in one powerful dashboard with real-time forecasting.
ReportingUp and Running in 3 Simple Steps
No IT team. No complex setup. Just a powerful CRM ready to grow your business from day one.
Connect Your Leads
Import your existing contacts or connect your lead sources — portals, website forms, WhatsApp, or ads. PenoCRM centralizes everything instantly.
Activate AI Automation
Choose from pre-built workflows or create your own. The AI handles follow-up, lead scoring, and task assignments automatically while you focus on closing.
Close More Deals
With every lead nurtured and every transaction tracked, your conversion rate climbs. Watch your pipeline grow with real-time analytics and smart recommendations.
See PenoCRM in Action
Watch how real estate teams use PenoCRM to automate their workflow and close deals faster.
- Capture and qualify leads from any source automatically
- AI sends personalized follow-ups at the perfect moment
- Manage every deal from offer to close in one place
- Track team performance with real-time dashboards
- Integrate WhatsApp, email, SMS without switching apps
Book a Live Demo
Watch 3-Minute Product Tour
Image: Product demo video thumbnail showing
CRM dashboard with green/gold branding
Every Tool Your Team Needs
Property Management
Link contacts to listings, track property interest, and manage viewings from one timeline.
Team Collaboration
Shared leads, role-based permissions, and team activity logs keep everyone aligned.
Smart Calendar
Schedule showings, calls, and follow-ups with automatic reminders synced across devices.
Document Center
Attach and organize contracts, agreements, and inspection reports to each transaction.
Mobile-First Access
Manage your entire pipeline from your phone. Full CRM power in your pocket.
Lead Source Tracking
Know exactly which channels generate your best leads and optimize your ad spend accordingly.
Bulk Email & SMS
Send up to 5,000 branded messages per day with full delivery tracking and open rate analytics.
Secure Client Portals
Give buyers and sellers a transparent, branded portal to track deal progress in real time.
(house, chart, phone, message) with gold circuit lines
on a dark green gradient background
Powered by PenoAI Intelligence
PenoCRM is built on top of PenoAI's advanced automation engine — the same technology trusted by leading businesses for AI-driven growth.
AI Writing Assistant
Generate high-converting follow-up emails, property descriptions, and WhatsApp messages in seconds — trained on real estate language.
Lead Heat Score
AI analyzes engagement signals — opens, clicks, replies, and visit history — to rank your hottest prospects automatically.
AI Chat & Voice Agents
Deploy 24/7 AI agents that qualify leads via WhatsApp and phone before routing them to the right agent — zero missed opportunities.
Predictive Deal Insights
AI forecasts deal probability and recommends the next best action for every contact in your pipeline to accelerate closing.
Works With the Tools You Already Use
Connect PenoCRM to your existing stack in minutes. No complex setup. No developer needed.
Explore All Integrations
Got Questions?
Everything you need to know before getting started with PenoCRM.
Is PenoCRM right for my real estate business?
PenoCRM is designed for individual agents, growing teams, and full brokerages. Whether you're managing 5 leads or 500 transactions per month, the platform scales with you. If you're selling property and need better organization, automation, and follow-up — PenoCRM is built for you.
How quickly can I get up and running?
Most users are fully set up within 24 hours. Our onboarding team handles data migration, initial configuration, and training sessions. You can import your contacts, activate automation, and start following up with leads on day one.
Do I need technical knowledge to use PenoCRM?
Not at all. PenoCRM is designed for real estate professionals, not developers. The interface is intuitive, drag-and-drop workflows require zero coding, and our support team is available to guide you through every feature.
How does the AI follow-up actually work?
When a lead enters your system, the AI analyzes their behavior — what they clicked, when they respond, what properties they viewed — and sends a personalized message at the optimal time via email, SMS, or WhatsApp. You set the rules once, and the AI does the rest continuously.
Can I migrate my data from another CRM?
Yes. Our team provides full data migration support from any CRM including spreadsheets, Salesforce, HubSpot, or any real estate-specific platform. Your contacts, notes, and history are transferred securely and completely.
Is my data secure with PenoCRM?
Absolutely. PenoCRM uses enterprise-grade encryption, role-based access controls, and daily secure backups. Your client data is protected at every layer and we are fully compliant with international data protection standards.
Ready to Close More Deals
With Less Effort?
Join hundreds of real estate teams who replaced manual chaos with intelligent automation. Your pipeline, on autopilot.
No credit card required · Free onboarding · Cancel anytime
